ONLY
CHALLENGERS
WELCOME HERE

#1 CPG ADVERTISING AGENCY IN AMERICA

200+
Successful
CPG Products
$5B+
Billion in
Product Sales
12
Exits in the
Billions
90%
Product
Success Rate

OUR CORE SERVICES

Direct Response TV (DRTV)

If your sales have stalled, the problem isn’t your product, and it might not even be your creative—it’s very likely your media mix. While digital channels can kick-start your success, only TV has the unmatched power to exponentially expand your reach, deliver immediate sales impact, and amplify your return on ad spend across every channel. TV doesn’t just complement digital; it elevates it. Digital marketing may have helped build your brand, but TV is the only way to truly scale it. DRTV is how we turn challenger brands into mass retail, brick-and-mortar success.

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Direct Response TV

Brick-and-Mortar
Retail Expansion

Getting into retail is hard—no question—however, staying there is even harder. Without massive sales growth, every placement is a countdown to being delisted. That’s why most brands fail. And that’s where Jekyll + Hyde comes in—we know retail inside and out.

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Retail Expansion

Brand Strategy Development

We build strong Brand Strategies—foundational brand experiences that aligns your internal and external messaging with your customers through shared values and shared experiences. Customers don't just buy your product, they join your community, defend your brand, and advocate for you.

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Brand Strategy

WHAT OUR CLIENTS SAY

"As a client since 2012, I’ve been consistently impressed by their flexibility and innovative thinking. They have helped us navigate several marketing challenges with creative solutions and always maintained open and effective communication."
Ann S.
RectiCare
"We have a long relationship and have always appreciated the unique approach the J+H team takes with our products.  It’s a combination of tried and true methods with out of the box, creative problem solving to help us grow year after year."
Betsy H.
DerMend
"Jekyll & Hyde has been an invaluable partner in Botticelli’s growth. Their impactful TV strategies and dedicated support in creating our last two commercials have brought our vision to life on screen.  We’re grateful for their creativity, care, and unwavering commitment to our brand’s success."
Laura C.
Botticelli

READY TO START GROWING YOUR BRAND?

WE HELP OUR CLIENTS:
SELL
MORE
PRODUCTS
TO
MORE
PEOPLE
MORE
OFTEN
FOR
MORE
MONEY

For over 30 years, Jekyll + Hyde Labs has helped CPG brands scale with speed and precision. Not just an advertising agency, Jekyll + Hyde Labs is the cheat code for explosive growth in mass retail. As the preferred retail partner for today's boldest challenger brands, Jekyll + Hyde Labs provides daring, audacious marketing and retail strategies for brands playing to win and dominate their category.